Brands
-
Happy Independence Day – II
I only have this to say. If it takes a jazzed up version of the National Anthem to market our national anthem to our youths , then God save our country instead of the Queen. Maybe I am a little old-school, finding such an experiment with our National Anthem hard to digest. I’m definitely not Continue reading
-
Bhagawan Aaye Cycle Se
No wonder it won the Bronze at Cannes. Crossposted on OrangeGlass. Continue reading
-
Death Of A Great Brand Or Birth Of A Greater Brand?
Change is good. Definitely. Hutch is now Vodafone. Good? Not very sure. More than its SIM cards made it into our mobile phones, Hutch – the brand, had made its way into our hearts. Not entirely impossible, but it will be very difficult for Vodafone to replace Hutch. Let’s see. We’ll let the brand do Continue reading
Nikhil Kulkarni 